Problem

When Malcolm Preedy formed his new business, he knew a strong internet presence was essential. He needed an easily amendable, content management website to capture online bookings, payments, and enquiries. The website was also to be a major form of advertising for the company. As IRUN Harrow had been recommended and Malcolm already knew of Mukesh Shah, he didn’t hesitate in contacting him. Mukesh took time to understand Malcolm’s exacting business requirements.

Solution

Mukesh recommended a package, based on IRUN’s WebBuildPRO platform, to suit perfectly Malcolm’s needs. Having analysed Wembley Parking Services’ competitors, Mukesh was able to advise Malcolm how best to proceed. The website construction and graphics were created by Mukesh. However, Malcolm felt confident in writing the site content himself. With help from Mukesh, Wembley Parking Services’ website included the right keywords and went live within one month. Mukesh optimised the site and set up the Pay per Click campaign to ensure the maximum exposure on the search engines.

Result

Malcolm Preedy is delighted with the finished site. Thanks to Mukesh’s knowledge and expertise, Malcolm has achieved his objective. He has a strong internet presence and is able to take bookings and payments through the website. Malcolm is pleased not only with the look and feel of his new site, but with the overall level of customer service and support from IRUN. Wembley Parking Services is dependant upon the website for bookings, enquiries, and payments.

The Pay per Click campaign is already working and generating revenue from online bookings – they were fully booked for a Madonna concert recently. As well as advising on the website, Mukesh spent time brainstorming other marketing ideas with Malcolm. This included design concepts, general marketing advice, and lead generation: all essential to the success of Wembley Parking Services.